How dirty is the fast fashion industry?
When you buy new outfits or clothes, what are the criteria that you usually look for before purchasing it? For me, it´s the design, the fit, and the most importanté - the price tag $$ (coz I am a cheapskate). And there are so many cheap brands out there (*cough H&M*) so how can I not spend on things I don´t really need. WHO IS WITH ME?
I have never been the type to spend big on clothes because I usually wear the same thing over and over again. Even though I save money because I do not shop that much, due to that outfit recycle habit, these clothes usually wear out quickly so I ended up buying more. So technically, I would be spending way more than I thought I would.
One day while I was scrolling Netflix to find something to watch, I stumbled across a documentary called The True Cost. It was one of those docus that I always wanted to watch, but didn't wanna. Oh boy - clicking it on it was a mistake but oh boy, it had also changed my life.
I learned that all the brands I love are a part of the fast fashion industry and this industry is currently the SECOND most polluted industry in the world, right behind the oil industry!
WTF? HOW? WHY?
1. Fashion generates 4% of the world´s waste each friggin' year with 92 million tons. That´s actually way more than toxic e-waste, mind you.
2. Each year, water used by the fashion industry to create our cheap clothes is equivalent to 32 million Olympic-sized swimming pools!
3. Clothes made from polyester can take up to 200 years to break down. Yep, that new H&M tee you bought could probably be somewhere on earth, found by your great-grandchild.
4. Around 67 million birds are killed annually due to the chemical environment at cotton farms.
5. Making 1 kilogram of non-organic fabric generates an average of 23 kgs of greenhouse gasses!
Wanna know what changes we can do together to combat this problem? Here are the steps:
#1: Don´t forget to subscribe to our newsletter.
#2: Follow us on Instagram too so you would be able to find out the steps!